Customer feedback is arguably one of the best ways you can grow and expand your products and services.

The global economic crisis and the outbreak of influenza in 2009 were a watershed in the form of purchase of Mexican households as not to go to malls with crowds, proximity channels resorted to as the "little shops".

A study by Kantar Worldpanel Mexico reveals that the crisis reduced the disbursement of consumers and channels close calls "little shops" gained prominence.

The global research company market research showed that the habit of going to the 'little shops' not only here to stay but their importance has grown in recent years.
The director of the company in Mexico, Ghirardelly Fabian said that in small towns, the local channels are important, but it is in big cities like the Valley of Mexico, where they are also gaining importance.

The penetration has been instrumental in its growth, even chains have developed channels that are in this dynamic (proximity and replacement), said the manager.

The analysis highlights that a Mexican home made 288 shopping trips a year to 14 different outlets.

He added that the four types of trips that were identified in this study are: pantry, replacement, immediate consumption and proximity or closeness.

[readon1 url="htt://www.prensaglobal.com/notas/29387.html"]Source:www.prensaglobal.com - Translation by Suyapa Ajuria [/readon1]

Today, people are looking for something that they can actually respond to in place of the usual Ebooks and special reports being provided across the net. Now, more than ever, there is a challenge for the internet marketer to come up with a novel way to entice people into buying a particular product or service.

Certainly the product which seems to be able to do this is the video product. Video is becoming one of the biggest marketing tools around today. In this video series, we will look at what you need and how you go about making your own video product for the internet.

There are many reasons as to why the video product is now starting to surpass the written word, and below are just a number of reasons.

1. You will find that people respond better to what they can see and hear, rather than what they can just read.

2. People are more stimulated when they watch something that they will enjoy.

3. It is a great way of conveying information more clearly and demonstrating the product more effective using a video rather than with the written word.

4. Using this method you are able to present the information in a clearer, and certainly more often than not, in a concise manner.

5. These are often viewed as being more professional than their counterparts, such as E books.

In fact, for many people today, the video product is easily the better option compared to the more conventional options available. But there is one problem that most internet marketers seem to face when using this medium, in that it seems to be a complicated process to actually create one. However, as long as you have the right knowledge on how to proceed, then this should not be the case. In fact, creating a video product should be as easy as making a cake.

But first of all, we need to take a look at the steps that are essential in order for you to produce a good quality video product.

1. Select a subject. It is best that you choose one with which you are already familiar.

2. Select a particular aspect of the subject that you want to discuss in your video. Remember, it must be both engaging and helpful to all your future customers.

3. Prepare an outline on how you will discuss this part of the subject.

4. Carry out any research you need in order to make sure that you have everything at hand.

[readon1 url="htt://www.promovisionpv.com/WP/video-marketing-is-the-wave-of-the-future"]Source: www.promovisionpv.com [/readon1]

Do you know how powerful you are?

There's more to eating out in Puerto Vallarta than just "thank you, drive through." There isn't a Taco Bell here in Vallarta, but we do have McDonald's, Burger King, Domino's Pizza and a Pizza Hut. But where's the fun in that?

One of the best parts of taking a vacation is the opportunity to go out to eat for every meal, and here in Puerto Vallarta, dining out is a culinary smorgasbord. The restaurants around Banderas Bay offer a wide variety of the world's most sensational cuisines, and each November, award winning chefs from around the world come to share their culinary secrets with local chefs at the Puerto Vallarta Gourmet Festival.

From gourmet restaurants where meals take two, or even three, hours to fast food franchises and family-owned restaurants serving "comida corrida" at reasonable prices, you can savor the flavors of Mexico - and the world - at the restaurants in Puerto Vallarta Mexico

[readon1 url="http://www.banderasnews.com/restaurans/index.htm"]Source: www.banderasnews.com - [/readon1]

Dear guests!

Once again, from the 8th of November and until the 18th of November 2012, Puerto Vallarta and Riviera Nayarit will become the Mecca of the International Gourmet scene.

For ten memorable days there will be one after another gastronomy events at the Festival Gourmet and each of them will be a highlight of its own. You can look forward to personally meeting thirty star guest master chefs, who will delight you with their sensational cooking artistry! This special and unique attraction of our Gourmet Festival is the inspiring and considerable teamwork of all the guest master chefs, with the equally highly awarded excellent local chefs of the best selected festival hotels and individual restaurants participants.

Thanks to the attractive special package offered by our partner hotels, the Festival Gourmet International is an experience within everyone’s means – which makes also a perfect gift for family and friends.

Welcome again to this unforgettable “bonne bouche Fiesta”

The Gourmet Festival Committee
Chef Thierry Blouet, Chef Heinz Reize, Chef Roland Menetrey

PROGRAM           

Friday 9th to Sunday 18th of November
From 6:00 p.m.
Gourmet Dine Around
Every night gourmet fare at twenty-seven restaurants!
The international master chefs will pamper you with surprising creations and delicacies from all over the world in all partner hotels and restaurants. Whether you have a gourmet degustation menu or dine ‘à la carte’ – gastronomically as well as socially speaking, you will spend a highly stimulating evening in an exceptional ambiance.

Choose your favorite hotel or restaurant, reservations suggested
Gourmet Festival • t. 52 (322) 222 2247 • This email address is being protected from spambots. You need JavaScript enabled to view it.
                         

Thursday, November 8
8:30 P.M.
World Chef’s Welcome Party
Glamorous Opening of the 18th Festival Gourmet
Opening party at a luxury club ambiance - boasting a menu of gourmet tapas, selected wines, Tequila “Herradura” and “Corona” beer. A great Orchestra for dancing and monstrous fireworks, welcomes all Chefs and friends. The meeting is in the lush garden of a large residence. An ideal way to start ten days of absolute enjoyment!

Marival Residences & World Spa, Luxury Resort, Riviera Nayarit
Paseo de los Cocoteros No. 53. Nuevo Vallarta; Riviera Nayarit, Mexico
Reservations at Gourmet Festival

Friday, November 9
8:00 P.M.
Chef’s Table and Winemakers’ Night
The first evening with a Table d’hôte special dinner and wine pairings, featuring a fabulous meal created by the guest Chefs and his crew – in yet other marvelous elegant setting.

Nicksan at Marival Residences & World Spa, Luxury Resort, Riviera Nayarit, Mexico
Paseo de los Cocoteros No. 53. Residences Plaza, Nuevo Vallarta; Riviera Nayarit

La Leche Almacén Gourmet • Blvd. Fco. Medina Ascencio Km. 2.5, Zona Hotelera Norte

Saturday, November 10
11:00 A.M. – 1:00 P.M.
First Kitchen Aid Demo
Seize the opportunity to visit the new Kitchen Aid Boutique and taste the delicious gourmet-snacks. Join cooking demonstration with a well-known Guest Chef of Gourmet Festival.

Kitchen Aid • On the road to Tepic 5407-A, Las Juntas • Puerto Vallarta
t. 52 (322) 114 0432 & 34 • This email address is being protected from spambots. You need JavaScript enabled to view it.
Reservations not required, entrance free of charge

7:30 P.M.
Gourmet Safari – Route # 1
Progressive Dining
Enjoy a progressive dinner; discover the secrets of the guest Chefs, an delectable pairing evening with champagne, great wines and spirits. The tour includes transportation by minivan to the different restaurants. The evening starts with Champagne and exquisites hors d´oeuvre at Thierry Blouet Cocina de Autor at Café des Artistes, - followed by the unique Mediterranean setting at Trio, a short drive to the newest gourmet Mecca Bocados STK Bites & Meats will be another highlight , closing with a succulent desserts and digestives at Blanca Blue Restaurant & Lounge.

Reservations at Gourmet Festival • t. 52 (322) 222 2247 • This email address is being protected from spambots. You need JavaScript enabled to view it.

Sunday, November 11
12:00 – 3:00 P.M.
Gourmet Buffet Brunch
A plethora of Gourmet offerings enhanced by live music, at the hotel’s elegant tropical lush Garden next to the beach.

Villa del Palmar Flamingos Beach Resort & Spa, Nuevo Vallarta, Riviera Nayarit
Paseo de los Cocoteros 750 Sur, Condominio Maestro Flamingos • Nuevo Vallarta, Riviera Nayarit

8:00 P.M.
Chef’s Table And Winemakers’ Night
The second evening with a Table d’hôte special dinner and wine pairings, featuring a fabulous meal created by the guest Chefs and his crew – in yet other marvelous elegant setting.

The River Café • Isla Rio Cuale L-4, Downtown • Puerto Vallarta

Trio • Guerrero 264, Downtown • Puerto Vallarta

Monday, November 12
9:00 A.M. – 4:00 P.M.
First Gourmet Cooking Demonstration
Master Chefs in action! Chef Thierry Blouet with his invited Chefs creating an extraordinaire gourmet spectacle. Spend a day with those culinary artists, learn their recipes, methods and even secrets – and then join them for a delicious Luncheon in this impressive and elegant restaurant.

Thierry Blouet Cocina de Autor, at Café des Artistes
Guadalupe Sanchez 740, Downtown, Inside Café des Artistes

Gourmet Festival • t. 52 (322) 222 2247 • This email address is being protected from spambots. You need JavaScript enabled to view it.

7:30 P.M.
Gourmet Safari – Route # 2
Progressive Dining
Enjoy the second unforgettable progressive dinner. A walking tour to visit four master Chefs and discover the secrets of the fine dining. An exclusive pairing with champagne, great wines and digestives. The evening starts with Champagne and tasty hors d´oeuvre at La Palapa, walking to Coco Tropical, followed by the unique Mediterranean setting at Kaiser Maximilian, closing with a succulent desserts and digestives at The River Café.

Reservations at Gourmet Festival • t. 52 (322) 222 2247 • This email address is being protected from spambots. You need JavaScript enabled to view it.
    

Tuesday, November 13
9:00 A.M. – 4:00 P.M.
Second Gourmet Cooking Demonstration
Two Swiss master Chefs remembering recipes of their tremendous careers around the world. For second year in row Chef Roland Menetrey and Chef Heinz Reize in action! Together, they create an extraordinary Gourmet Spectacle. Spend a day with those culinary artists, learn their recipes, methods and even secrets – and then join them for a delicious Luncheon in this lovely beachfront Bistro.

Coco Tropical • Basilio Badillo 101 Beach, Romantic Zone, Puerto Vallarta

Gourmet Festival • t. 52 (322) 222 2247 • This email address is being protected from spambots. You need JavaScript enabled to view it.

8:00 P.M.
Chef’s Table And Winemakers’ Night
The third evening with a Table d’hôte special dinner and wine pairings, featuring a fabulous meal created by the guest Chefs and his crew – in yet other marvelous elegant setting.

Thierry Blouet Cocina de Autor at Café des Artistes
Guadalupe Sanchez 740, Downtown, Inside Café des Artistes

Kaiser Maximilian • Olas Altas 380-B, Zona Romantica, Downtown, Puerto Vallarta

Wednesday, November 14 7:30 P.M.
Festival’s Charity Fair “Friends of Friends”
An extraordinary fiesta! Delicious tapas created by guest Chefs from participating restaurants, paired with great wines, renowned Mexican Tequilas and never miss a rich Corona beer. Renowned musician will display their talent in a ‘musical jam session’ at an event of friends for friends. What a great evening, the proceeds of the tickets sale will be donated to charity organizations in the region. There will also be an incredible raffle to win prices …gifts of free diners at the Festival Gourmet restaurants, a free weekend in a luxury resort hotel and free days excursions.

Plaza Lazaro Cardenas – At Old Town (Romantic Zone)
Reservations at Gourmet Festival: 52 (322) 222 2247 • This email address is being protected from spambots. You need JavaScript enabled to view it.
    

Thursday, November 15
10:00 A.M. – 12:00 P.M.
III. International Culinary Symposium
A highly interesting forum for ambitious professionals in the restaurant industry; International stars of the gastronomical scene present useful topics relating to our profession.

Technological University of Banderas Bay
Blvd. Nuevo Vallarta No. 65 Pte.- Nuevo Vallarta, Riviera Nayarit.
t. 52 (322) 226 8300 ext 2001 • This email address is being protected from spambots. You need JavaScript enabled to view it.
Free admissions, no reservations required

Gourmet Festival: 52 (322) 222 2247 • This email address is being protected from spambots. You need JavaScript enabled to view it.

7:30 P.M.
Gourmet Safari – Route # 3
Progressive Dining
Enjoy a progressive dinner; discover the secrets of the guest Chefs, an exclusive pairing evening with champagne, fine wines and spirits. The tour includes transportation by the famous Trolleybus to the different restaurants. The evening starts with Champagne and exquisite hors d´oeuvre at Insú Sky Lounge at Marival Residences & World Spa, Luxury Resort, - followed by the gourmet Mecca Frida at the Grand Velas, the unique setting at La Casona at Villa La Estancia Beach Resort & Spa, closing with a succulent desserts and digestives at the Mayan World in Tramonto at Grand Mayan, all located at Nuevo Vallarta, Riviera Nayarit.

Gourmet Festival • t. 52 (322) 222 2247 • This email address is being protected from spambots. You need JavaScript enabled to view it.

Friday, November 16
1:00 P.M.
Cheeses Of The World & Wine Tasting
The ultimate wine & cheese party featuring an extravagant buffet of cheeses of the World. Explore new wines, ports and sparkling wines in a magnificent setting in a glamorous atmosphere of a luxury hotel.

Hotel Fiesta Americana, Puerto Vallarta
Blvd. Francisco Medina Ascencio Km 2.5, Hotelier Zone, Puerto Vallarta

Gourmet Festival • t. 52 (322) 222 2247 • This email address is being protected from spambots. You need JavaScript enabled to view it.

8:00 P.M.
Chef’s Table and
Winemakers’ Night
The fourth evening with a Table d’hôte special dinner and wine pairings, featuring a fabulous meal created by the guest Chefs and his crew – in yet other marvelous elegant setting.

Frida at Grand Velas, Riviera Nayarit
Paseo de los Cocoteros 98 Sur, Nuevo Vallarta, Riviera Nayarit

Boca-Dos STK Bites & Meats
On the road to Barra de Navidad km 7.5, South Hotelier Zone, Puerto Vallarta, Jalisco • 19 minutes from Downtown

Saturday, November 17
4:00 P.M. – 6:00 P.M.
Second Kitchen Aid Demo
Join cooking demonstration with four well-known Guest Chefs in a great Shopping Mall. Seize the opportunity to know the news of Kitchen Aid Boutique and taste the delicious gourmet-snacks.

Shopping Mall will be announced soon
Reservations not required, entrance free of charge
Gourmet Festival • t. 52 (322) 222 2247 • This email address is being protected from spambots. You need JavaScript enabled to view it.

8:00 P.M.
Chef’s Table And Winemakers’ Night
The last evening with a Table d’hôte special dinner and wine pairings, featuring a fabulous meal created by the guest Chefs and his crew – in yet other marvelous elegant setting.

La Casona at Villa La Estancia Beach Resort & Spa, Nuevo Vallarta
Paseo de los Cocoteros 700 Sur, Condominio Maestro Flamingos, Bucerias, Riviera Nayarit

Blanca Blue Restaurante & Lounge
On the road to Barra de Navidad km 7.5, South Hotelier Zone, Puerto Vallarta, Jalisco
19 minutes from Downtown

Insu Sky Lounge
Marival Residences & World Spa, Luxury Resort, Riviera Nayarit
Paseo Cocoteros 53
Nuevo Vallarta, Riviera Nayarit

Sunday, November 18
From 6:00 p.m.
Gourmet Dine Around
The international master Chefs will pamper you with surprising creations and delicacies from all over the world in all partner hotels and restaurants. Whether you have a gourmet degustation menu or dine ‘à la carte’ – gastronomically as well as socially speaking, you will spend a highly stimulating evening in an exceptional ambiance.

Choose your favorite hotel or restaurant, reservations suggested
Gourmet Festival • t. 52 (322) 222 2247 • This email address is being protected from spambots. You need JavaScript enabled to view it.

[readon1 url="http://www.festivalgourmet.com/program.php"]Source:www.festivalgourmet.com - Translation by Suyapa Ajuria[/readon1]

The machine will go on auction on 6 and 7 December in a hotel in Zapopan
They reveal that the auction of the assets of the company considers about 600 lots of machinery

MEXICO CITY (21/OCT72012.) - Kodak de Mexico will auction all of its assets in industrial machinery manufacturing plant in single-use cameras and film with a value of $ 2.2 million.

Idefonso Acevedo, president and CEO of Hilco Acetec, business appraiser Kodak of Mexico, said that the auction of the assets of the company sees about 600 lots of machinery that now occupy 30 thousand square meters plant in Zapopan, Jalisco, which will to operate in November.

He said machinery and photographic equipment, which goes on auction on 6 and 7 December in a hotel Zapopan, are of particular interest to the plastics, metalworking, maintenance areas and production, logistics and materials recovery.

It is expected that the auction buyers Kodak of Mexico participate Mexicans and Central Americans, so the event will take place also remotely through Acetec Hilco page.

In an interview, Acevedo said Kodak Ildefonso in Mexico selected as the company Hilco appraiser and auctioneer of its assets in machinery.

He noted that there is a lot of machinery between products go on sale, which is located between the materials handling equipment with the potential to be recycled and adapted for other uses.

There are plastic injection machines that can be adapted to other industries, machinery and tool can also be reused, single use cameras or what is known as disposable cameras and film developing and other products in the photographic .

Earlier this year, Kodak of Mexico confirmed the closure of the manufacturing plant in the municipality of Zapopan, whose closure is scheduled for next November, announced last September and cutting thousands of jobs.

[readon1 url="http://www.informador.com.mx/economia/201/41265/6/kodak-subastara-sus-activos-en-maquinarial.htm"]Source:www.informador.com.mx - Translation by Suyapa Ajuria[/readon1]

(CNN) - A year after floods destroyed Thailand, developer and entrepreneur Vachara Aemavat conceived an idea to help people find high ground. Based on the elevation data from Google Maps, developed a tool that people can locate the Asian nation home and see their elevation relative to sea level. They can share that information in social networks for assistance or offer shelter to others.

The Aemavat story is one of six that Google introduced as part of the new campaign More Than a Map (More than a map). campaign promotes products for application programming interface mapping that allows external developers use the vast database of Google maps and get tools for your own products and sites. The campaign comes at a time when users complain about the absence of Google Maps on the new Apple's mobile operating system.

Aemavat is one of the founders of the company Computerlogy , based in Bangkok, which was the second stop for a skilled employee of Google, who visited the company during an eight-day trip around the world. Carlos Cuesta, product marketing manager for application programming interface (API) for Google Maps, converted a return trip to Australia (where is located one of the team of Google Maps) in a race around the world to visiting international developers who use the service.

Cuesta spent about a day in each country and slept during the flight . He visited Bangkok, Thailand, Nairobi, Kenya, Hamburg, Germany, and Sao Paulo, Brazil carrying a backpack with recording equipment. Every day he met with the developer of a different company, reviewed the different work spaces (rooms, offices, computers connected to generators) and gathered information on using APIs that give maps.

"It is important that we know how our creations affect the rest of the world," said Cuesta. "Making sure we are doing international products."

What most impressed Cuesta developers with whom he met was that they are using the maps to solve local problems. Upande Limited uses maps and Google Earth software to publish a variety of facts about the country, local politicians have not paid their taxes, the migration patterns of wild animals, weather conditions and water quality. The company sells these maps to governments, UN agencies and various companies.

For a project on water quality, the developers are working on an Android application that counts the number of bacterial colonies using a photograph of the water. The results are integrated into a database and classified, also shared with the government so you can take appropriate action.

In Sao Paulo, Brazil, visited a company called Cuesta Epungo , on whose site map the growing real estate developments and chaotic city. The founders began working in the department of one of them, where they created interactive maps that allow users to choose through a set of parameters specific to the type of real estate and looking to take a look at the neighborhood through Google Street View .

The More Than a Map project, which resulted in an interesting alternative to Apple's maps, was conceived in July as a way to promote the Google Maps API. At that time, the service was trying to prevent developers seek cheaper alternatives.

There is a free version of the Google Maps API. However, in certain cases, for example if a company plans to charge for the final product, you must use Google Maps API for Business, whose basic version costs $ 10,000. The final cost may be expensive for many companies to start, especially if your traffic is plentiful.

A couple of famous clients left Google Maps in March, following an increase in the prices of APIs. The location service Foursquare , switched to MapBox, OpenStreetMap administered when they realized that their costs would increase by hundreds of thousands of dollars if they continued with the Google Maps API . StreetEasy also said goodbye to Google and built their own maps using a combination of other services and tools.

Competition is more abundant than ever, not only from Apple or other free services. There are also maps API created by Microsoft, Bing, Nokia, Amazon and MapQuest.

Make the most of your smartphone and organize your work and personal activities from your phone, carry a traffic monitor, a scanner, a sleep aid and to the family agenda.
Posted: Sunday, October 21, 2012 at 06:00
Expansion

MEXICO CITY (CNNExpansión) - Your smartphone may be your new personal assistant if you know what applications are best for organizing your personal activities and work.

If what you need is to improve coexistence with loved ones, download SAGA. This app reminds you of your appointments, lunch or dinner and suggests major restaurants.

Rest is essential if you want to improve your job performance . To sleep better and wake up revitalized low Dream: ON, a sleep monitoring system that plays sounds of relaxation.

[readon1 url="http://www.cnnexpansion.com/2012/10/18/8-apps-que-dan-balance-a-tu-vida"]Source:www.cnnexpansion.com-Translation by Suyapa Ajuria[/readon1]

The Society of American Travel Writers (SATW), CANADA chapter, visited Puerto Vallarta for the purpose of experiencing the warmth of our local people, nature, activities, food, landscape, and so much more our tourist destination has to offer.  Following their return to Canada today they can share to the world their impressions of our city.

A combined effort was made by the Puerto Vallarta Tourism Board, The city Hall, Hotel association and tourism board, and several local tourism companies, so the writers could have a full and amazing time and discover the beauty and magic of Puerto Vallarta.

• They loved to hear the wisdom of local people.
• Not only traveling and doing vacational activities, but being able to do this with mexicans allowed them to know more about the culture, politics, philosophie, costumes. An authentic experience
• They got to know more than resorts, like San Sebastian Del Oeste, so close to Puerto Vallarta and a whole new experience.
• Amazing sunrise, sunsets, a sky filled with pretty colors.
• Heart warming moments like bringing the baby turtles into the water.
• Local people are warm and friendly, those who work in the tourism industry are definitly embassadors of Puerto Vallarta

They felt welcomed and with a sensation of being at home.

[readon1 url="http://www.vallartatoday.com"]Source:Vallarta Today - October 20, 2012 - Rocío del Carmen Delgadillo Bucio[/readon1]

Mexico is The Fourth Most Interesting to Investors, according to a German study

Mexico is the fourth most interesting for investors, behind Nigeria, Indonesia and South Korea, according to a study released today by the German magazine "Business Week" on the most promising economies.

In a statement released by the publication, is collected in the same text, which reads: "Whoever wants to succeed in the long term, should rather be positioned in second-line markets such as Nigeria, Indonesia, South Korea and Mexico."

The report adds that "the growth phase turbo" in BRIC, the four emerging giants (Brazil, Russia, India and China), "is over", because "rarely big four" do ya "dream to many investors ".

The study looks at a double ranking multiple variables of different areas, such as basic macroeconomic indicators, trade balance data, elements of political stability, investment figures in research and evaluates various characteristics of their markets.

The winning country after adding two classifications is Nigeria, followed, in order, by Indonesia, South Korea, Mexico, Turkey, Algeria, Poland, Ghana and Malaysia.

"In the ranking are the most underrated nine markets, which despite its respectable development and a sustainable business model is still not perceived as serious competitors," said Florian Willershausen, international editor of the "Business".

This study coincides with a visit to the winner of the last elections in Mexico, Enrique Peña Nieto, of the Institutional Revolutionary Party (PRI), launched yesterday by four European countries, Germany, Spain, the UK and France, before assuming the presidency, the December 1, aiming to boost relations with European states and their political leaders.

The Mexican consortium of industry and construction Elementia, entrepreneurs and Antonio Carlos Slim Valley, announced today the launch of a cement factory that will produce annually one million tons of cement in 2013.

The new company, Cementos Fortaleza, said in a statement that finalizing since its first production plant in Santiago de Anaya, in the central state of Hidalgo, in which they have invested $ 300 million, which will release its first batch product in February.

The factory will develop gray cement, masonry and bulk, and empower a group like Elementia, specializing in providing "high-tech solutions in the fields of cement, concrete, polyethylene, styrene and copper," he explained.

In principle, the objective of the new subsidiary will be Elementia strong market of the self and the small scale construction, said the CEO of Cementos Fortaleza, Antonio Taracena.

"We are very close to small distributors and of course the master mason, which has been a source of inspiration for the brand," said the company's commercial director, Rodolfo Galindo, in a statement.

The new business division Elementia will thus become the first cement company in Mexico emerges in 70 years, and operate a market where firms like Cemex Mexico, Moctezuma and Cruz Azul, Holcim and French.

In the construction of the first factory of Cement Strength 1,200 people worked, and when operating at the plant will be 150 direct jobs and 750 indirect jobs.

Elementia is a consortium owned by businessmen Carlos Slim, who owns 46% of its capital, and Antonio del Valle, with the remaining 54%.

[readon1 url="http://www.prensaglobal.com/notas/29040.html"]Source:www.prensaglobal.com - Translation by Suyapa Ajuria[/readon1]